Technical Pre-Sales

Job Purpose: Acts as a vital bridge between the sales and technical teams, responsible for understanding client requirements, designing tailored solutions, and effectively communicating the value proposition of the company’s products and services. This role combines technical expertise with strong business acumen to support the sales team in securing new business, nurturing key accounts and driving business growth.

 Key Responsibilities:

• Collaborate with the sales team to understand customer requirements and craft customised product/service presentations, demos, and proposals.
• Translate business needs into functional and technical requirements, ensuring alignment with the organisation’s offerings.
• Participate in discovery meetings with potential clients to assess needs and propose relevant solutions.
• Prepare and deliver compelling proposals, RFIs, RFPs, technical documents, and solution blueprints.
• Develop client-specific presentations that articulate solutions, business benefits, and ROI.
• Support sales with training materials and customer insights.
• Conduct technical product demos to clients, prospects, and partners— showcasing use cases, integration, and advantages.
• Work closely with internal teams (Developers, Infrastructure, Marketing, etc.) to tailor solutions and provide feedback insights from the field.
• Support account managers in building trust with prospective clients through technical credibility.
• Act as a product evangelist, staying current with product features, roadmap, and industry trends.
• Assist in onboarding and training of internal sales team members on new products and updates.
• Maintain a knowledge base of market trends, competitor activities, and customer needs.
• Gather and relay client feedback to the Product/Engineering teams to influence product development and innovation.
• Contribute to the continuous improvement of sales tools, processes, and technical documentation.
• Provide technical expertise and respond to complex queries.
• Provide feedback from customer interactions to improve offers
• Support sales with training materials and customer insights.

Key Result Area:

• Achieves team-assigned productivity, profitability quotas and product growth targets for the assigned geography
• Ensure quality collaboration with cross-functional teams and engagement with key stakeholders
• Maintains high customer satisfaction ratings that meet company standards.
• Completes required training and development objectives within the assigned time frame.

Skills Requirements:

• Excellent presentation, communication, and negotiation skills.
• Ability to simplify complex technical information for non-technical stakeholders.
• Problem-solving mindset with attention to detail.
• Strong interpersonal and collaborative skills.
• Comfortable working under pressure and meeting tight deadlines
• Highly analytical and strategic thinker.
• Proactive, confident, and persuasive.
• Customer-centric and solutions-driven.
• A good team player with leadership potential.

Experience & Educational Requirements:

• A minimum qualification of a B.SC. / HND in Computer Science, Engineering, Information Technology, Business Administration or related field.
• An additional certification in ITIL, Azure, Networking, CRM platforms, etc. Are added advantage.
• 5+ years of experience in a pre-sale, technical sales, business analyst, or solution consulting role—preferably in the tech, software, or ICT space.
• Proven track record of supporting sales and closing deals through consultative approaches.

Knowledge Requirements:

• Strong understanding of enterprise technology solutions (e.g., cloud, software platforms, ERP, SaaS, etc.)
• Solution Architecture: Ability to design scalable and cost-effective solutions tailored to customer needs
• Networking & Infrastructure: Solid knowledge of protocols, architectures (LAN, WAN, VPN), firewalls, load balancers, etc.
• Software Development/Programming (Optional but valuable): Understanding of software development programme, integration principles.
• Cybersecurity: Awareness of data protection, secure systems, access control etc
• Knowledge of current technology trends
• Sales Process: Understanding of B2B sales cycles, customer journey, and stakeholder engagement.
• Customer Pain Points: Ability to translate technical capabilities into business value and ROI.
• Competitor Awareness: Knowledge of competing products and how your solutions compare.
• Market Trends: Stay informed on industry trends, regulatory changes, and emerging technologies.
• Solution Mapping: Translating requirements into technical solutions that align with customer goals.